
More booked jobs.
Less marketing
busywork.
Cranwood Consulting helps HVAC, plumbing, roofing, landscaping, and electrical contractors get found online, convert more leads, and build a reputation that fills the calendar.
- More booked jobs, not vanity metrics
- Found in local search, Google Maps & AI answers
- Reputation that fills the calendar
Built for the contractors homeowners call.
We focus on home-service trades — so the messaging, offers, and follow-up already speak your customers' language.

HVAC
Stay top-of-mind when the AC quits or the furnace fails.

Plumbing
Be the first call for leaks, water heaters, and emergencies.

Roofing
Turn storm season and inspections into a booked calendar.

Landscaping
Keep recurring routes full and seasonal projects queued.

Electrical
Win panel upgrades, EV chargers, and service calls.
One team running your whole marketing engine.
Conversion Websites
Fast, conversion-focused websites built to capture and convert leads — the foundation every other channel sends traffic to.
Lead Gen & Funnels
Landing pages, capture forms, and automated follow-up that turn website visitors into booked jobs.
Local SEO & Google Business Profile
Rank in local searches, Google Maps, and AI answers so nearby homeowners find and call you first — wherever they're searching.
Reputation & Reviews
Automated review requests and management that grow your star rating and the trust behind it.
AI Receptionists
24/7 AI-powered call and chat answering so no lead slips through after hours or on the job.
Results that fill the calendar.
Maple City HVAC
Took a seasonal HVAC company from page three to the Google Maps top three, tripling service calls.
Read case studyRiverside Roofing
A landing page and follow-up funnel system that cut cost-per-lead by 40% while doubling booked estimates.
Read case studyGreenleaf Landscaping
Automated review requests lifted their rating to 4.9 and turned reviews into a steady referral engine.
Read case studyA clear path from first call to full calendar.
No bloated retainers, no mystery. Just a proven four-step process built for home-service contractors who want booked jobs — not busywork.
Free strategy call
We'll walk through your free Google Reviews audit and map exactly where you're leaking leads — before you pay a dime.
30-min callLaunch your system
Your conversion website, landing pages, Google Business Profile, and review automation go live — built, tested, and tracking booked jobs.
Weeks 1–3Fill the calendar
We chase reviews, follow up every lead automatically, and refine what's working — then cut what doesn't book and double down on what does.
OngoingGrow on repeat
Monthly reporting, AI receptionists, and new channels turn a full calendar into a repeatable, compounding growth engine.
CompoundingA marketing partner that thinks like an operator.
We narrowed our focus to home services so we could go deep. Here's what working with Cranwood looks like in practice.
Built for home services
We specialize in contractors. We know your seasonality, your margins, and what actually makes a homeowner pick up the phone.
Leads, not vanity metrics
We optimize for booked jobs and revenue — not likes and impressions. If it doesn't ring your phone, we rethink it.
Done-for-you, end to end
You run the trucks. We run the marketing — funnels, ads, reviews, and follow-up — all under one roof.
The things contractors ask first.
Straight answers on cost, contracts, timelines, and what we need from you. Still unsure? The strategy call is free.
Book a free strategy callGet your free Google
Reviews audit.
We'll pull your Google Business Profile reviews, rating, and recency and send you a short report showing how you stack up against nearby competitors — plus a plan to get more 5-star reviews. No cost, no catch.
Why reviews are your most valuable marketing asset:
Reviews are the one asset you keep — they keep working when you stop spending. Angi, Yelp, and ads are rented: stop paying and the leads stop. The audit shows you where you stand and how to build the owned asset first.
- Your review count & rating vs. nearby competitors
- How recent your reviews are — and why Google rewards fresh ones
- A 3-step plan to get more 5-star reviews
See how your reviews stack up.
Get your free Google Reviews audit in minutes. We'll show your rating, review recency, and how you compare to nearby competitors — then send a simple plan to get more 5-star reviews.
Get my free auditTakes 2 minutes. No credit card, no obligation.
Ready to fill your
calendar? Let's talk.
Book a free strategy call and we'll show you exactly where you're losing leads — and how to fix it. No pressure, no obligation.
